Staying relevant is the core of every marketing strategy. Companies spend thousands of dollars to garner attention towards their products and service; marketers spend every waking hour thinking of strategies that could attract people/consumers/buyers. This couldn’t be truer in the digital marketing platform where trends change at the drop of a hat. Here are a...Read More

‘We’re a nation of smartphone users’- says a recent survey by Deloitte. The media consumer survey reveals that the number of smartphone users in Australia has increased by 21% in the last three years and now stands at 81%. And when these users aren’t browsing on social media, they’re window shopping on ecommerce sites. Does...Read More