More mobile friendly websites in search results Starting April 21, we ill be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that...Read More
Here is what the big players are doing with websites. Clean Home pages with less clutter. Big Big Pictures and no banners. Instant recognition. Video. Why? One simple reason. Conversion. Through testing and measuring it looks like there is an increase of conversion. Here are some examples below: Paypal is a well-recognised brand. Simple tool bar...Read More
You already probably know the answer to this as I bet you have never looked at so many websites yourself on a Mobile phone. Responsive websites automatically adjust to suit the screen you are viewing to provide a better viewing experience. To the right is a sample of a website that is NOT responsive. You...Read More
‘We’re a nation of smartphone users’- says a recent survey by Deloitte. The media consumer survey reveals that the number of smartphone users in Australia has increased by 21% in the last three years and now stands at 81%. And when these users aren’t browsing on social media, they’re window shopping on ecommerce sites. Does...Read More