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Blogs
Get paying clients through Google. One of the great features you can achieve by advertising on Google is you can effectively measure your advertising. Case study: How this business is paying less that $5 for a customer.  (Not lead) The deal breaker:  This does not happen over night and does require some work.  Who cares...
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7 Websites that will get more leads for your business. If your outcome this year is to get more leads below is a list of platforms that you may want to consider.  Ebay– Great for products and clearance lines.  As of today one company has sold 122 Pool Tables in Australia: 2.  Gumtree.  Again this...
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Warning! Make sure you don’t do everything in the download in the first week. Google may see this as “spam” and actually penalise your website. Here are 3 fundamentals you can do yourself that are mentioned in the pdf download below. 1.  Is your website ready for mobile?  Google prefers “responsive” websites which are easily...
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In Just 30 minutes create a massive resource of money making content for your business. Most business don’t have an active blog on their website but do have a Facebook page. It is generally left to the 20 year young secretary to keep this up to date. However what if you could give your Facebook...
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If you are in business you probably have thought about advertising on Google. Advertising on Google is often referred to as “Adwords” or “Pay Per Click” advertising. Below is an example of a Google ad: Here is step by step instructions on how to get your business Step 1:  If you have not got a...
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More mobile friendly websites in search results Starting April 21, we ill be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that...
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 Here is what the big players are doing with websites. Clean Home pages with less clutter. Big Big Pictures and no banners. Instant recognition. Video. Why? One simple reason.  Conversion. Through testing and measuring it looks like there is an increase of conversion. Here are some examples below: Paypal is a well-recognised brand. Simple tool bar...
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Google search is simply a tool that your customers use and can make you $’000’s Paid Per Click (PPC) is the ads you see at the top of Google and the right hand side. Advantages Your business can get to the top of Google almost immediately Headlines and words can be created to attract the...
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When we first met Pat he was originally getting 4 to 6 people to his Restaurant on a Wednesday.  He was 4 weeks away on shutting on a Wednesday night.  Pat needs 30 people to break even, so with 4 people he was losing money.  He had a great deal $15 for a great succulent...
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You already probably know the answer to this as I bet you have never looked at so many websites yourself on a Mobile phone. Responsive websites automatically adjust to suit the screen you are viewing to provide a better viewing experience. To the right is a sample of a website that is NOT responsive. You...
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